Seller Guide
How to find the best price for your gold — and the traps most sellers walk into
The gold market has one price. Whether you receive close to it or a fraction of it depends entirely on which buyer you choose.
Why British Gold Exchange
40+
Years in the precious metals business
£0
Cost to request your free insured postal pack
24h
Maximum time to receive your firm, itemised offer
100%
Of items returned free if you decline
Ready to get a valuation?
The short answer
Use the live spot price as your benchmark, then compare percentages
Every gold buyer in the country pays a percentage of the spot price. The spot price is public, live, and freely available — search 'gold price per gram' and you'll see it instantly. Once you know today's price per gram, you can calculate what any offer represents as a percentage of market value.
A responsible buyer will tell you their rate before you send anything. We offer 90–97% of spot depending on item type — jewellery at 95%, coins at 97%, bullion at 97%. Cash-for-gold shops and high street chains typically pay 50–70% of spot without disclosing this. The gap between the best and worst buyer can be hundreds of pounds on a typical collection.
The single most effective thing you can do is get two or three written offers. Our offer comes with full return insurance, so there is no cost or risk to finding out what your gold is actually worth to a specialist buyer.
What affects it
Where sellers leave money on the table
How it works
From first contact to payment
Request Your Free Pack
We post a fully insured, tracked Royal Mail freepost envelope. No cost, no commitment required.
Send Your Items
Use our supplied packaging and post your items. They are covered by our insurance from the moment you drop them at the post office.
Receive Your Offer
A firm, itemised offer arrives within 24 hours. Every piece is weighed, XRF-tested for purity, and priced against the live spot price.
Get Paid
Accept and receive a same-day bank transfer. Decline and we return every item free of charge — no questions asked.
Common questions
Questions we hear most
How do I calculate whether an offer is fair?
Take the offer amount, divide by the total grams of pure gold (weight × purity factor), then divide by the current spot price per gram. Multiply by 100 for the percentage. Anything below 85% of spot warrants comparison.
Should I get a valuation before sending anything?
You can use our calculator to get an estimate before you send. Our actual offer — based on verified XRF testing — arrives within 24 hours of receipt. You are never obliged to accept it.
Is there a risk to getting multiple offers?
With reputable postal buyers, no. Items are insured in transit and returned free if you decline. The only risk is with buyers who won't return your items — avoid any buyer whose returns policy is unclear.
Does the amount I'm selling affect the rate?
For large quantities (over 100g of gold or equivalent), contact us directly. We can discuss enhanced rates for significant lots.
What's the difference between scrap rate and coin rate?
Bullion coins trade at near-spot because they can be resold without refining. Jewellery and scrap must be melted and assayed, which costs more — so the buy rate reflects that processing margin.
Get Started
See exactly what your gold is worth to a specialist buyer
Request your free insured pack, receive a firm itemised offer within 24 hours, and compare it against any other quote. No obligation to accept.